It’s not absolutely necessary to hire a professional web design team to build a website for your business. To cut down expenses, you may use a free or affordable website builder.
Such constructors are popular, functional and incredibly user-friendly. You don’t need to have coding or design skills to use them.
However, a professionally-built web resource will be much more instrumental in helping you achieve your business goals.
Read this article to find out why it would be wiser to hire an agency instead of building a website on your own.
Your Website Will Go Live Sooner
The teams behind free website constructors claim that anyone can launch a site on the same day when they open such a solution for the first time.
It’s partially true. Even if you’ve never done it before, you might be able to make your site go live in a few hours.
But you’ll probably need to regularly improve and fine-tune many of its aspects later.
A DIY site will hardly look as professional and be as functional as the web resources of your top-performing competitors because:
- You might fail to understand the current web design trends and standards
- Using web development tools for the first time isn’t synonymous with making the most of them
- What looks good in your browser and your device might fail to impress users with other devices and browsers
- It might be tricky for you to assess the technical aspects of your website’s performance
- You might not know how to optimize it, which means your site would fail to attract a large audience
Instead, it would be more reasonable to let yourself focus on higher-priority tasks and entrust website development to third-party specialists.
The sooner your website goes live and the smoother it works, the quicker you’ll start earning money on it.
It Will Be Reliable
A reliable website effortlessly copes with traffic spikes. It doesn’t crash down unexpectedly. It doesn’t shut off when you try to fine-tune just one detail.
Can you ensure maximum reliability without professional help? Probably, not, if you lack experience.
Reliability is crucial for your income and business sustainability. If a client opens your website and it fails to work as expected, this person will be unlikely to come back and finalize the purchase.
Each time an emergency takes place, you may outsource someone to fix it. Yet it would be wiser and more cost-efficient to prevent issues rather than fix them.
Your Web Pages Will Boast Custom Design
Top website constructors feature hundreds of ready-to-use templates. It won’t be difficult for you to pick a perfect template for your niche and customize it.
Yet no matter how flexible the customization opportunities are, they remain limited compared to what professional designers can deliver.
You don’t want your web pages to mimic the looks of your competitors’ websites, right?
Good web development agencies know how to make your business visually stand out from the rest. They won’t sacrifice user comfort for the sake of aesthetics.
Load Speed Will Be High
Plugins and extensions expand the website’s functionality and slow down its load speed. Experienced developers know how to strike the delicate balance between functionality and high speed.
The faster your pages load, the more eager the clients will be to spend time on them.
You’ll Benefit From The Latest Mobile Technologies
What do you know about the current mobile web development requirements? Probably, very little. A DIY website constructor won’t provide you with sufficient information either.
Meanwhile, over half of your clients will be likely to visit your website from mobile devices. Let the web design agency anticipate their needs and cater to them.
Your Site Will Produce A Favorable Impression On People Who Open It For The First Time
It takes people less than one second to realize whether they like your website or not. If they don’t, they will leave it and never come back.
The better your site meets the current web design standards, the more likely people will be to stay and explore it. Agencies are very well aware of the industry trends and know how to implement them.
Your Site Will Be Optimized
After building a website with your own hands, you’ll need to resort to the services of the best PPC advertising companies, SEO specialists and marketing experts to promote it.
An agency will deliver a website that will be optimized from the onset. It will be much cheaper and easier to attract people to it.
It Will Boost Your Business Credibility
If you hire an agency to build a website for you, it means you treat your business seriously.
Even people who aren’t design-savvy can spot the difference between a professional and amateur website at a glance. You’ll be able to get more clients and make higher revenue.